The Provisional IRA's intended target was a meeting of senior loyalists, including members of the Ulster Defence Association (UDA), which was to take place above the fish shop. Unbeknown to the IRA, the meeting had been rescheduled. Shortly after entering the shop, the bomb exploded prematurely, killing one of the IRA operatives and nine civilians, including two children. The site is now occupied by a Credit Union building.
For information on those who lost their lives see Cain's Website.